HI-TEC EUROPE LTD, a leading European Outdoor, Sports and Safety Company today announced a new Italian distribution partnership with INTERGA SRL.
Interga SRL will exclusively distribute both the HI-TEC Outdoor and Sports brand collections and the safety brand MAGNUM throughout Italy.
Interga SRL was established in 1980 in Bressanone, Italy, by the Gartner brothers Franz and Andreas, and grew out of their passion for the world of Sport and in association with Gartner Sports of Bolzano, a leading company in the ‘Sports Goods’ field.
Hi-Tec Europe Ltd is a division of the Batra Group who specialise in the Global design, sourcing and distribution of apparel, footwear and accessories for the sports, fitness and wellness markets. Interga SRL are a long standing partners of the Batra Group being their exclusive distributor for the Russell Athletic brand in Italy.
Ian Cameron – Managing Director of Hi-Tec Europe Ltd, comments, “Our new distribution partnership with Interga is crucial in our overall European business strategy. The entire Interga team brings with them exceptional market experience, sales network and industry knowledge in Italy that will prove to be an asset for both HI-TEC and MAGNUM”.