New strategies to win over the market at Expo Riva Schuh.
“This edition has brought us back to the image of a sector that is changing,” explains the chairman of Riva del Garda Fierecongressi, Roberto Pellegrini. “Expo Riva Schuh has always been a great opportunity for understanding how the market is evolving, and in this edition in particular, we have noted some important changes that are affecting the fair and its target sector. We have seen new kinds of visitors, for example from large fast fashion chains, which started off in clothing and are now looking at the footwear sector, as well as new purchasing methods from the buyers. Our greatest challenge in the near future will be precisely that of managing to provide effective responses to these new market demands.”
The next dates for Expo Riva Schuh are 14-17 January 2017, featuring previews of the Autumn/Winter 2017/2018 collections.