Leicester-based Heavenly Feet has moved its storage and fulfilment outlet to a new location to cater for growing demand. The new base is a carbon-neutral warehouse located near Nottingham, just off the M1 allowing easy access to the brand’s retail partners nationwide.
The move has taken place thanks to Heavenly Feet’s huge success in recent years after continued year on year growth. The new base will cater for their planned growth and ongoing move to becoming more sustainable.
Furthermore, Heavenly Feet has celebrated reaching 300 independent retail partners to stock the brand – known for its reputation to sell-through. As well as national stockists, the company has built a stronghold of independent retailers across the country since it launched over twenty years ago, and these relationships are managed by an in-house team of agents.
In tandem with these company-wide updates, the brand has also launched a new range of stylish and practical water-resistant boots in time for the colder months, which has proved the fastest selling new product range in the last 12 months.
This is the first time the brand has introduced an everyday water-resistant shoe to its portfolio, which currently includes trainers, boots, wellingtons, sandals and slippers. With three new pairs of boots in the range, these shoes have been constructed to resist water intrusion on a daily basis, offering practicality as well as style as shoppers work to make their budgets stretch further.
Ken Gray, owner of the Heavenly Feet brand comments on the business’s recent successes: “This has been a very exciting time for Heavenly Feet. Specialising in comfort as well as style thanks to our superior fit design, we have always dedicated ourselves to creating shoes that our customers simply love to wear, and so far the sales figures for our water-resistant boots have been very promising.
“As well as our new range, we’re thrilled to be taking the necessary steps to reduce our carbon footprint and commit ourselves to being a more environmentally conscious brand, from our logistics and fulfilment right through to point-of-sale display and the footwear boxes themselves. We truly believe that we all have a part to play in reducing carbon emissions and we’re proud to be delivering great products to our customers in a sustainable way.”
Available in multiple colours, the water-resistant range consists of three different styles; the Lombardy (£69.95 RRP), the Veneto (£69.95 RRP) and the Trentino (£64.95 RRP).
For more information, please visit www.heavenlyfeet.co.uk