For the second year in a row, the Pirmasens-based shoe manufacturer CAPRICE wins one of the prestigious prizes of the consumer platform Dobra Marka with the award “Best women ́s shoe brand”.
This award is a nationwide programme which has been organised for eleven years now.
Over a period of one year, the platform, in cooperation with the Polish business magazine Forum Biznesu and the Polish daily newspaper Rzeczpospolita, identifies the brands with the best reputation among Polish consumers.
By means of online and telephone surveys, randomly selected participants were asked to name companies and brands that they associate with the respective industry in various categories. These results were evaluated in terms of product quality, prestige and trust in the brand. CAPRICE received an excellent rating in the women’s footwear category and achieved the highest number of mentions.
CAPRICE managing director Jürgen Cölsch was delighted about the renewed award. This underlines the successful path taken in Poland, but at the same time serves as an incentive and obligation to continue this way consistently and to further intensify the
commitment to customers and the development of the Pirmasens shoe brand in Poland.